DIGITAL DESIGN
I create digital assets for Fern Cottage Florals to express information and create buy-in with viewers. Digital assets include social media posts, pricing guides, client mockups, blog assets, newsletter campaigns, email footers, and more.
Here is a carousel post that took existing branding and expanded upon it to share personality and behind-the-scenes look at Fern Cottage, creating a deeper relationship between Fern Cottage Florals and their viewers.
Below is a Pricing & Services guide given to clients to share the ins-and-outs of the the brand and experience.
PRINT DESIGN
I create printed materials that support client communication and events, from promotional pieces and signage to meeting materials and supporting collateral. Each piece is designed to communicate information clearly while maintaining a cohesive, welcoming brand experience. Assets include brochures, event flyers, business cards, and merchandise.
CONTENT CREATION
I create social content that highlights the studio's floral work, events, and personality through creative direction, photography and short-form video. Posts are designed to showcase the brand and connect with its audience.
Top-performing Reels - 11.6K Views
PHOTO + VIDEO + DIGITAL ASSET MANAGEMENT
I photograph and take videos of floral designs, workshops, event arrangements and behind-the-scenes moments to create an ongoing library of visual content for the brand.
